NETFLIX - HALF BAD

We filled a vending machine with edible human hearts for a new Netflix series: “Half Bad: The B*star# Son and the Devil Himself” The gruesomely realistic, edible human hearts were placed at Comic Con in London. Prospective heart-eaters had to answer a set of questions to ensure the heart for them was dispensed, based on the two kinds of witches featured in the series. While the hearts were horribly realistic, those who eat one were rewarded with a delicious treat as we partnered with creative cake sculptor Tatum Parden to develop the product, as well as working with food architects Bompass and Parr.